7 reasons businesses need a chatbot

December 13, 2019

For businesses, solving the queries and problems of the customers ensures consumer loyalty along with brand establishment. Chatbots are considered the future of customer service and management – delivering great customer service.

What are chatbots?

Computer programs which can have real conversations are known as chatbots. A chat interface allows chatbots to converse with users. Chatbots understand written text – interpret its meaning and look up relevant information to deliver it to the user. Command-based chatbots rely on a databank of replies and heuristics. The bots reply by selecting an answer that matches the context of a query.

7 reasons small and medium sized businesses need a chatbot

The easiest answer to that question is that a chatbot works 24/7 for 365 days a year. Below we go in depth.

Minimal human intervention required

Chatbot automates online customer service and there is no limit on the number of conversations it can handle at a single time. After a conversation has concluded, the conversation is analysed for every key phrases being asked by the customer, in turn, generating into a report – useful for business owners to understand what their customers want!

Cost effective

Chatbot can be more cost-effective than hiring a team of customer service for handling non-complex queries.

Take the load off your customer support team

Many customers don’t have complex questions and just want to find out key information before they make a purchase. Allow consumers to ask questions in their own words and receive fast, accurate responses through intelligent self-service systems on your website.

Your customers may need help in selecting the right product

Customers seek advice before making a purchase. Chatbots can assist customers in getting the right product or service.

Manage impatient shoppers

Thanks to mobile, people are finding it easier than ever to discover and buy what they need – often researching a range of retailers, simply because they can. When people are ready to make a purchase, they want the item immediately. Are your products and services easy to locate? Chatbot can ensure customers are directed to what they are looking for.

Millennials are not impulsive buyers

They like to inquire and compare products before they buy and prefer live chat over phone calls. So, if your product lines are aimed at Millennials, introducing chatbots in your customer service will be a prudent investment.

Reduce resources in backend support

If you want to drive up organisational efficiency, chatbots can be your way out. Instead of employing more people for mundane and repetitive tasks, a chatbot business solution can automate everything.

Chatbot Management

All of your chatbot responses and behaviours can be configured.

User-friendly dashboard

Manage chatbot responses, data collection and widget configuration from the EazyPanel – an ergonomic web application. Complete control of your chatbot to suit the needs of your website without bothering developers.

Reports and analytics

Examine reports of response accuracy to your visitors, chatbot usage reports and data collection results. Useful for identifying what your visitors are interested to know about.

Service automation

EazyChat chatbots require minimal human intervention to become smarter – they can learn from visitors’ feedback and from interactions. What this means is that the longer your chatbot is active, the more accurate the response it gives will be.


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